About The Author & Technical Reviewer
Michael Van Den Reym is an SEO expert with a data-driven approach and a passion for helping businesses grow their online presence.
His journey with the internet began in 2001 when he started building websites, sparking a lasting love for all things digital. This passion led him to pursue a master’s degree in applied economics, specializing in marketing and ICT. During his studies, he created an online survey platform, with over 200000 users, mainly driven by SEO traffic. In 2008, he entered the professional world as an SEO specialist, marking the beginning of a career dedicated to digital marketing and analytics. Michael worked as a domain lead in SEO and innovation at iO, the largest digital agency in Belgium.
Michael collaborates with entrepreneurs, startups, and scaleups, offering data-driven SEO services designed to drive impactful results. He is passionate about exploring new technologies and methodologies that can enhance the effectiveness of SEO strategies. This involves staying informed about emerging tools and platforms, as well as embracing creative solutions that help his clients stand out in a competitive market.
Michael focuses on results that directly contribute to clients’ business growth. He takes time to understand their unique goals and challenges, then crafts tailored strategies that maximize their online visibility and engagement.
In his free time, Michael enjoys staying active by participating in sports such as cycling and running. He also has a passion for reading, which allows him to continuously learn and explore new ideas.
As a dedicated learner and advocate for the SEO community, Michael draws inspiration from various platforms and conferences. He is actively involved in educating others about the latest trends in digital marketing and analytics.
Michael has shared his insights as a speaker at prominent conferences, including SEO Benelux, MeasureCamp, MeasureFest, BrightonSEO, and the International Search Summit.
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ABOUT TECHNICAL REVIEWER
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Kaushal is a seasoned SEO expert with over two decades of experience. He is the founder and CEO of Infidigit, Inc., an AI-enabled digital growth partner for 200+ brands worldwide, and Infigrowth, an SEO tool designed to accelerate
SEO growth. Combining a data-driven approach with GenAI technologies and innovative solutions, Kaushal and his team of 170 digital marketers have won over 60 awards.
Kaushal has conducted workshops on SEO for over 10,000 people and is a regular columnist at various publications. He has been recognized as one of the top 100 digital influencers by YourStory. A passionate advocate for sustainability, Kaushal has contributed to the organic growth of more than 16000 trees.