About Author & Technical Reviewer
Alessandro Straccia holds a bachelor’s degree in Advertising and Marketing from the Methodist University of São Paulo and a Technical Degree in Computer Science from ETE Lauro Gomes of São Bernardo, Brazil. He began developing an interest in Creative Development at a very young age, using his dad’s Apple II to create 2D graphics using the Logo language and adding some interactivity using BASIC language. Some years later, Alessandro took his first steps in 3D using 3D Studio and POV-Ray and began working with more professional languages such as C and Pascal.
His professional experience started in 1998, where he gathered all his knowledge to build multimedia applications with Macromedia Director and rich content websites with Adobe Flash for Brazilian advertising agencies. At these agencies, Alessandro earned several important awards, such as the Merit at One Show Interactive, two shortlists at the Cannes Advertising Festival, and two WSA Mobile prizes. In 2011, he started his own studio to help clients and advertising agencies in building Creative Tech and digital projects.
In 2020, Alessandro moved to the UK to work for a game studio, using his creative skills to lead the Marketing Art team. However, his passion for the Creative Tech area spoke louder, and he decided to focus on AR and VR areas, building projects for studios such as Unit9, Eyekandy, Globant, Treatment Studio, Nexus, and Blippar, among others. He also started to work as a consultant for companies and studios interested in utilizing Creative Tech in their projects. More recently, he has started to explore Unreal Engine Fortnite to build playable content for educational and entertainment purposes.
He is currently working as a Creative Technologist for many creative studios in the US, UK, Europe, and Brazil, building interactive applications using web 3D and web AR/VR experiences for big brands. He also gives lectures about Creative Technology and immersive technologies for universities, startups, and private companies.
When not working on Creative Tech projects, Alessandro enjoys traveling, cooking, and playing video games with his kids.
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Anderson Mancini is a visionary creative developer from Brazil, specializing in three.js and WebGL development. He has delivered over 100 projects that showcase his expertise. As a three.js specialist, he is renowned for creating free components and helpers for the community, accessible on his GitHub page.
In addition to his prolific project portfolio, Anderson is a dedicated teacher, offering courses on three.js that share his deep knowledge with aspiring developers. His global reach extends beyond the Brazilian market, reflecting his commitment to shaping the future of creative development on a global scale.
Currently focused on empowering organizations with his creative prowess, he is known for infusing strategic and visually compelling solutions into the digital landscape. As an advisor to emerging creative startups, he plays a pivotal role in shaping the industry’s future. His passion extends to various publications where he shares insights, emphasizing the importance of robust design principles and user-centric experiences.
He not only excels in tackling design challenges but also plays a pivotal role in shaping the forefront of cutting-edge and sustainable creative platforms. Whether through his project contributions, educational initiatives, or global collaborations, Anderson emerges as a key influencer in the dynamic realm of creative development.